TLDR FOUNDERS 2024-02-14
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01HEADLINES & TRENDS
VC CASH DISTRIBUTIONS SINK 14-YEAR LOW
New data reveals distributions to limited partners have hit a 14-year low in 2023 - VC funds are struggling to return capital as the IPO market sputters. With liquidity essential to raising subsequent funds, low DPI scores hamper those without realizations to showcase.
THIS IS WHY THE IDEA THAT AI WILL JUST AUGMENT JOBS, NEVER REPLACE THEM, IS A LIE
AI is going to automate parts of the workforce. The reaction so far has been two-sided – will this efficiency mean the same humans can do more or does it mean that fewer humans will do the same tasks? This article explores comparisons between the impact of tech on manufacturing and agriculture and what we’re seeing today with the modern knowledge worker.
02STRATEGIES & TACTICS
HOW TO MARKET “MARKETING” INTERNALLY
Educating the rest of your company on the value of marketing is often the toughest part of marketing. Overcoming this requires savvy "internal marketing" efforts, aligning with other teams, and sharing priorities to gain support for impactful results.
B2B SAAS MARKETING & REVENUE BENCHMARKS
Benchmark data in B2B SaaS is hard to come by. This report examines thousands of data points from various B2B SaaS companies to reveal benchmark data for founders.
HOW TO OPTIMIZE YOUR LINKEDIN
Boosting your LinkedIn presence could make the difference between stalled outreach and closed/won. This tactical blueprint dissects optimizing all LinkedIn profile components: leveraging feature sections, banner images, photos, about, and tagline copy to build social proof and ultimately convert your leads.
03TOOLS & RESOURCES
PLAUSIBLE ANALYTICS (PRODUCT)
Privacy-friendly GA alternative.
UNDESK (PRODUCT)
A virtual office for your team.
AUTOTAB (PRODUCT)
Teach AI to do anything in the browser.
04MISCELLANEOUS
SMALL MULTIPLIES – IF YOU’RE GOOD AT SOMETHING, JUST DO THAT?
For startups, it's tempting to swing for that big moment: viral product-market fit or hockey stick adoption. Sustainable success rarely looks like a sporadic breakthrough, but rather continually improving what your startup uniquely excels at.
THE IMPACT OF FOUNDER EDUCATION ON STARTUP SUCCESS
How much does pedigree matter? Two studies unravel the significant but complex links between academic credentials and metrics of innovation, funding, recruitment, exit potential, and leadership tenures.
FOUR STEPS FOR FOUNDERS INTEGRATING AI
The pressure is immense right now to have a plan to factor AI into your existing product. This short step-by-step guide will help you take the first step.
05QUICK LINKS
WHY EFFECTIVE ACCELERATIONISM MATTERS
Effective Accelerationism, or e/acc for short, has been doing the rounds over the last year. Figures like Marc Andreessen and Vitalik Buterin have weighed in on the topic. Here’s another angle on the movement.
THE TWO TYPES OF ENTREPRENEURS
There are two types of founders - those driven by a specific mission and those motivated by entrepreneurship itself, irrespective of the business mission. Which type are you?
64% OF STARTUPS ARE GROWING THEIR SALES TEAM IN 2024
Layoffs signal recomposition - it seems most are still keen to hire into sales roles.