TLDR Design

TLDR DESIGN 2024-09-24

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02OPINIONS & TUTORIALS

PENTAGRAM'S PAYPAL REBRAND FEATURES A NEW MOTION LANGUAGE THAT MIMICS PAYMENT GESTURES

PayPal has unveiled a brand refresh featuring a redrawn logo, a custom typeface called PayPal Pro, and a bold blue-focused color palette. The update, led by Pentagram partner Andrea Trabucco-Campos, includes a new motion language inspired by payment gestures and introduces products like a new debit card and flexible brand partnerships.

itsnicethat.com2 min read

YES, IT DOES MATTER IF YOUR PRODUCT IS UGLY

Beauty plays a crucial role in product design, influencing preferences and serving as a key differentiator, especially in a market where 95% of products fail. While companies like Graza thrive with attractive branding, platforms like Amazon may see less engagement due to their less visually appealing design.

links.tldrnewsletter.com3 min read

DESIGN ENGINEERING 101

Design engineering is becoming more popular in the technology industry as software development and visual design merge. Recent tools and hardware advancements make it essential, with experts contributing essays and resources. Jobs include marketing, product development, R&D, and founding roles.

designdisciplin.com6 min read

03LAUNCHES & TOOLS

REASONABLE COLORS

A free, open-source color system for creating accessible, high-contrast palettes. It supports multiple formats and simplifies compliance with WCAG contrast guidelines.

reasonable.workTool

WEBSITE COOKIE CHECKER

This free cookie checker tool provides instant reports on website cookie use and GDPR compliance.

complydog.comTool

PIXEL EMOJIS SET (FIGMA FILE)

This collection features 73 license-free pixel emojis, fully vectorized and versatile for web, mobile, and social media designs. Ideal for vintage or retro projects.

links.tldrnewsletter.com

04MISCELLANEOUS

PRINCIPLES OF INTERIOR DESIGN: BALANCE

Balance is crucial in interior design, promoting harmony and visual stability through symmetrical, asymmetrical, and radial arrangements. Symmetry evokes formality, asymmetry adds dynamism, and radial balance highlights central elements. Effective color, texture, and negative space enhance compositional unity while mixing shapes and styles introduce contrast and visual interest.

yankodesign.com6 min read

WHY LIGHTING IS THE SECRET INGREDIENT TO MARKETING VISUALS

Compelling imagery is essential for marketing. CGI can be invaluable. It avoids the costs and logistics of photoshoots, allowing teams to create realistic visuals. Adequate lighting, especially using HDRIs, enhances realism in CGI, making it an integral part of successful marketing campaigns and production processes.

creativebloq.com8 min read