TLDR Design

TLDR DESIGN 2024-08-23

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02OPINIONS & TUTORIALS

PUTTING DESIGN AT THE HEART OF TECHNOLOGY

Design projects integrate branding, technology, and user experience, which is essential to creating a successful product. Prioritizing simplicity and consistency in design systems enhances customer satisfaction and brand identity. By developing adaptable frameworks, businesses can ensure efficient collaboration, faster deployment, and a unified brand presence.

dribbble.com7 min read

GOOGLE'S AI ‘REIMAGINE' TOOL HELPED US ADD WRECKS, DISASTERS, AND CORPSES TO OUR PHOTOS

Google's new Pixel 9 tool, "Reimagine," allows users to easily generate AI-modified images by typing prompts, raising concerns about potential misuse. While Google claims it has guardrails in place, the ability to create disturbing and misleading content is already outpacing the tools available to detect or prevent its spread, raising the need for more skepticism toward online images.

theverge.com2 min read

HOW WE MADE OUR HARDWARE PACKAGING 100% PLASTIC-FREE

Google has achieved its goal of making all packaging for Pixel, Fitbit, and Nest devices 100% plastic-free ahead of its 2025 target. Its new packaging uses innovative materials such as more robust, stretchable paper and molded fiber pulp from recycled newspapers. These materials reduce plastic waste and enhance recyclability and visual appeal. Google has shared its updated Plastic-Free Packaging Design Guide to help other companies transition to sustainable packaging solutions.

blog.google4 min read

03LAUNCHES & TOOLS

ICONS FOR AI

This collection features over 100 free 16x16 SVG icons tailored for AI use cases under a CC BY 4.0 license.

iconsforai.comTool

04MISCELLANEOUS

KIT STUDIO'S RETAIL IDENTITY FOR LONDON TRANSPORT MUSEUM TAPS INTO TFL'S GRAPHIC ICONOGRAPHY

Kit Studio developed a new retail identity and packaging for the London Transport Museum, drawing from TFL's graphic iconography and visual history. The design features a sustainable system of colored 'tiles' that balances the brand's heritage with a fresh, modern approach, reducing plastic use and utilizing a limited color palette and Johnston typeface.

itsnicethat.com3 min read

ROBOT FOOD GIVES GERMAN NUTRITION BRAND A VIBRANT NEW LOOK AND FEEL

Leeds-based agency Robot Food redesigned the German health-food brand More, focusing on joy and self-empowerment with a vibrant color palette and expressive 'M' logo. The rebrand aimed to shift consumer perceptions of healthy food through positive messaging and appealing product photography.

creativeboom.com4 min read

HOW TO DEAL WITH AN ENGINEERING TEAM THAT IS OUTPACING YOUR DESIGNS

Adopting "Slow Productivity" can help maintain quality when facing pressure from an engineering team outpacing your designs. Focus on fewer tasks, work naturally, and leverage AI tools for tedious jobs. This approach ensures thoughtful design progress without sacrificing quality, even under tight deadlines and high expectations.

dataanddesign.substack.com7 min read