DEEZER'S BRANDING AND VISUAL IDENTITY TRANSFORMATION
Deezer has redefined its music streaming service with a new visual identity and branding by Koto Studio. The redesign centers around a heart-shaped logo that symbolizes a love for music, fostering a sense of community among its users. The redesign includes a dynamic design system featuring the Deezer SANS typeface and flexible UI elements that create a cohesive and emotionally resonant user experience across all brand touchpoints.