TLDR Index
TLDR Design

TLDR DESIGN 2023-09-14

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02STRATEGIES & TACTICS

ARE REBRANDS STARTING TO LOOK THE SAME?

Shortened turnarounds and economic tensions are having an impact on originality when it comes to brands. The designers and agencies who manage to create lofty mythologies about their studio and approach often succeed in pitching unconventional rebrands to hesitant clients – but therein lies a paradox. Getting buy-in on unique work usually requires already having done unique work previously.

itsnicethat.com13 min read

DESIGN FOR MEANINGFUL OUTCOMES

As organizations compete for people’s money and attention, they often focus on creating tangible outputs like intrusive marketing pop-ups or other excessive features. They also prioritize high-level business metrics and feature backlogs over fulfilling customer needs. The output-focused mindset is the root cause of building the wrong things and should be replaced with an outcome-focused mindset to put the customer at the center.

uxdesign.cc10 min read

MAXIMIZING CONVERSIONS: EXPERT DESIGN AND UX ADVICE

A slight increase in conversion rates might lead to considerable additional revenue. Something similar happens with design when small changes can yield significant results. In this article, 18 conversion experts share their thoughts and best techniques for improving conversion through design.

dynamicbusiness.com8 min read

03RESOURCES & TOOLS

ONLINE FAVICON GENERATOR

Upload SVGs, PNGs, JPEGs, and many other formats and convert them to optimized favicons in seconds. Next, download them in multiple favicon and app icon formats.

favicon.softwareTool

HIGH-END MOCKUPS

A premium high-end mockup service with free and Pro versions. Join the waitlist.

getsuperdope.comTool

GOLDEN RATIO TYPOGRAPHY CALCULATOR

The Golden Ratio has been used for centuries (really!). It is highly regarded for the sense of harmony and balance that it evokes. This handy tool generates a composition that includes a typographic scale with associated line heights, spacing units derived from the primary line height, and an entire suite of eye-catching text formatting styles.

grtcalculator.comTool

04MISCELLANEOUS

QUANTITY SELECTOR AFTER THE ITEM ADDED

Most users shopping for groceries plan to add more than a handful of items to their cart. However, it’s easy to forget which items have been added after adding many different groceries across different categories. Updating the “Add to Cart” button to reflect that an item was added to the cart streamlines the shopping process.

baymard.com6 min read

THE MOST ADVANCED YET ACCEPTABLE PRODUCTS WIN

Raymond Loewy's MAYA principle might be a path for breakthrough design. Critical lessons on how Apple beat Google in wearable tech, why the iPhone won, and the future of Apple Vision Pro.

every.to8 min read

HOW TO NOT BE A BAD DESIGN MANAGER

Good design managers should encourage learning from failure by de-stigmatizing mistakes, practicing postmortems, and creating safe spaces for designers. They should set clear expectations, create opportunities for challenges, support their team by praising in public and critiquing in private, develop and motivate their designers, practice open hours, and be approachable.

uxmag.com11 min read