B2B EVENTS: WHAT TO START, STOP, AND SCALE IN 2027 (WEBINAR)

Summary from the TLDR Marketing newsletter

9 B2B marketers share what worked and failed at their 2026 events and what they'll change in 2027. They'll cover booth design, meeting bookings, and success metrics. In a blitz format, speakers get 2 minutes to make their case before the audience votes on finalists, who get 4 minutes to elaborate. This event will take place today at 12 PM ET.