TLDR Product · OPINIONS & TUTORIALS

HOW TO MANAGE THE INEVITABLE MESS OF RUNNING A COMPANY WHERE EVERYONE IS A BUILDER

jeffgothelf.com5 min read

Summary from the TLDR Product newsletter

Combining product and UX roles into AI-driven "builder" positions causes internal chaos and low-quality features. Without traditional quality filters or feature removal processes, organizations face higher support costs and degraded user experiences. Strategies to help restore control include separating building from shipping rights, requiring feature hypotheses, and conducting regular retirement reviews.