TLDR Marketing · MISCELLANEOUS
WHY STRONG PMMS ARE STRUGGLING TO LAND JOBS (AND WHAT TO DO ABOUT IT)
Summary from the TLDR Marketing newsletter
Strong PMMs are struggling to land jobs because companies are hiring cautiously and looking for candidates who fit specific business needs. Job seekers experience three common roadblocks: broad positioning, forgettable interviews, and explaining experience instead of demonstrating how you would solve the company's problems. The author recommends targeting your positioning around a specific type of company and using a consultative interview approach that diagnoses the company's needs, then structures answers around Process, Situation, Action, and Result. You can also stand out by creating concrete proof of how you would solve a company's problems, such as one candidate who built an ROI calculator for a final interview and had it shared across the company.