WORKERS ARE WARMING UP TO AI - BUT GEN Z REMAINS SKEPTICAL

Summary from the TLDR Marketing newsletter

AI confidence is growing across the workforce, with 53% of US workers saying AI makes them more efficient. Gen Z remains more hesitant. Only 38% plan to build AI skills in the next 6 months, while 52% are nervous about AI's impact on their jobs. At the same time, AI literacy is becoming more valuable in the workplace. LinkedIn finds it is associated with stronger hiring and promotion outcomes for Gen Z.