WHAT WOULD A CHILD-FREE INTERNET LOOK LIKE?

Summary from the TLDR Marketing newsletter

Australia's under-16 social media ban deactivated 4.7M accounts, yet more than 80% of surveyed children still used age-restricted services. A “child-free” internet could push young users toward gaming, messaging, and smaller platforms, making their activity harder to monitor. Children could also remain visible through adult-run family influencer accounts. The shift could make young consumers' influence less visible to brands while limiting children's access to online communities and digital experiences.