TLDR Founders · STRATEGIES & TACTICS

YOUR COMPANY NEEDS A PRICING CONSTITUTION

elenaverna.com14 min read

Summary from the TLDR Founders newsletter

A good pricing constitution is intentionally restrictive and chooses hard trade-offs. You can tell your constitution is working when it actually costs you something. This kind of constitution is critical infrastructure if a company is going to ship in a rapid, iterative way. Everyone needs to be on the same page for pricing and the philosophy behind it so teams can make decisions for themselves and stay moving in the same direction.