HOW WE USE AI FOR EVERY ARTICLE WITHOUT MAKING AI SLOP

Summary from the TLDR Marketing newsletter

Ahrefs uses AI throughout its content workflow while keeping humans responsible for judgment. Writers define the audience, angle, evidence, and original insights before using AI for research, drafting, and fact-checking. Human review gates catch weak ideas and unsupported claims before publication. Time saved on production goes toward original research and data analysis. Every article also has an owner and second reviewer who can challenge the work before it goes live.