MARKETING CAREERS AREN'T JUST ‘POSTING ON INSTAGRAM.' WOMEN IN SPAM WANT MORE RESPECT

Summary from the TLDR Marketing newsletter

Marketing is often described in casual terms that diminish the profession. Laura Cameron created “Women in SPAM” (Social Media, Public Relations, Advertising, and Marketing) to give women across communications a shared professional identity beyond labels like “marketing girlies.” The community aims to position marketing as a credible business function and build greater recognition for the strategic value of the work.