TLDR Marketing · STRATEGIES & TACTICS

OPTIMIZING CRAWL BUDGETS: WHAT'S NEW

practicalecommerce.com2 min read

Summary from the TLDR Marketing newsletter

Google's updated crawl budget guidance explains how sites can help Googlebot access and index important pages more efficiently. New sites start with limited crawl capacity, which can expand as they grow and maintain regular updates. The guidance covers improving site performance and organization while reducing unnecessary crawling. It also introduces 304 status codes as a way to save server resources on unchanged pages.