SEO & AI TIP: IN AI OVERVIEWS, BEING RECOMMENDED IS THE GOAL, NOT BEING CITED

Summary from the TLDR Marketing newsletter

AI Overviews recommend brands based on commercial prompts, not informational content. Ranking for informational queries rarely pays off downstream in commercial visibility. Build content around high-value commercial queries and support each page with pricing, comparison, methodology, and brand information that helps AI justify recommending your business.