VIBE CODE CHECK: 300+ MARKETING LEADERS ON HOW AI CODE GENERATION IS EMPOWERING THEIR TEAMS

Summary from the TLDR Marketing newsletter

AI code generation has gone mainstream in marketing fast. 41% say it's already embedded in workflows and 70% report structured adoption, even though most have used it for under a year. Teams are using it mainly for behind-the-scenes work like automations and integrations, while only 17% have built customer-facing tools. The catch is skill gaps and training, which only 21% prioritize, yet those who invest there see higher confidence and better results.