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COCA-COLA'S VIBRANT VISUAL IDENTITY AND PACKAGING FOR FIFA '26

designweek.co.uk3 min read

Summary from the TLDR Design newsletter

Coca-Cola has launched its official visual identity for FIFA World Cup 26, centered on limited-edition cans and twelve-packs featuring bold geometric patterns — chevrons, diamonds, and regional color palettes — representing participating nations under the tagline "Collect The Whole Squad."