NEW RESEARCH SHOWS HONESTY ABOUT AI USE AT WORK IS BACKFIRING

Summary from the TLDR Marketing newsletter

AI adoption at work is near universal, with 94% of knowledge workers using it and most openly discussing it with managers and peers. New research shows disclosure carries a cost even when outputs are identical. In a controlled experiment, participants rated AI users as 10X lazier and were 24 percentage points less likely to recommend them for high-visibility work when told AI was used. Framing AI as helping the team improves ratings but still ranks below workers who do not mention AI.