TLDR Founders · HEADLINES & TRENDS

LLMS ARE PICKING WINNERS. HERE'S HOW TO BECOME ONE

newsletter.posthog.com12 min read

Summary from the TLDR Founders newsletter

Posthog's traffic from LLMs grew 41x over the past two years. This converted better than almost every other channel Posthog runs. This post looks at how Posthog used Answer Engine Optimization, a mystical new field, to ensure models know about the business and its products.