HOW COMMUTING HABITS HAVE CHANGED FOR MARKETERS

Summary from the TLDR Marketing newsletter

The share of marketers and agency professionals commuting to work has risen from 63% in April 2022 to 92% in April 2026, with 53% now in the office five days a week. That pace has closed and slightly overtaken the general population, which had been 23 points ahead on return-to-office rates in early 2022 but now trails by 7 points. The gap in average weekly office days remains, with ad professionals at 4.4 days versus 4.7 for the broader workforce, and both groups show Friday as the lowest-attendance weekday.