INSTAGRAM'S NEW ‘INSTANTS' FEATURE COMBINES ELEMENTS FROM SNAPCHAT AND BEREAL

Summary from the TLDR Design newsletter

Instagram is globally launching Instants, a new disappearing photo feature inspired by Snapchat and BeReal that focuses on authentic sharing among close friends and mutual followers. Users can only capture unedited photos with Instagram's in-app camera, with each Instant viewable once for 24 hours before disappearing. The feature marks Meta's push to bring Instagram back toward more casual, private interactions, though it arrives as many users already rely on Stories for quick updates.