DESIGN FROM THE INSIDE

Summary from the TLDR newsletter

Engineers at high-growth startups can build so fast and independently that trying to map out the product area is a lost cause. Architects design buildings from the outside using floor plans and schematics to paint a perfect picture of reality. Engineers have to design from the inside out and make small changes to product surfaces that incrementally reveal improvements. This means creating tight links between design environments and the real product, collapsing feedback loops, and shipping.