TLDR Marketing · NEWS & TRENDS
AI CHANGED MY WORK. AND YOURS, TOO
Summary from the TLDR Marketing newsletter
AI has collapsed the cost of building software, content, and tools. Agents deliver 1.5 - 13X time savings and up to 50% productivity gains. Software is moving from code to integrated systems where enterprise tools persist due to accountability and switching costs, while self-serve products must move upmarket. Distribution is tightening as platforms reduce traffic and AI keeps users inside, making velocity and product-led growth the key levers. The main constraint is no longer building, but deciding what to build and what to ignore.