CONNECT THE DOTS: WHY BUSINESSES CAN'T SEE THE VALUE OF DESIGN

Summary from the TLDR Design newsletter

Most UX storytelling fails because designers use entertainment frameworks like the Hero's Journey instead of business-focused communication. Fiction story structures don't work for informational content where audiences need to understand findings and solutions, not process narratives. Instead of walking through your research journey, start with bold business-impact statements and then justify them with your UX findings.