TLDR Design · MISCELLANEOUS

THAT BIZARRE BRONNY JAMES LOGO BATTLE IS NOT FAKE NEWS

creativebloq.com3 min read

Summary from the TLDR Design newsletter

Nike's trademark filing for Bronny James' custom “B9” logo was blocked after a challenge from Back 9 Golf Apparel, which already owns a similar mark for sportswear. While authorities argued the logos could cause consumer confusion, fans have largely pushed back, saying the designs look clearly different.