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ADOBE FIREFLY'S VIDEO EDITOR CAN NOW AUTOMATICALLY CREATE A FIRST DRAFT FROM FOOTAGE

techcrunch.com2 min read

Summary from the TLDR Design newsletter

Adobe has added a new AI feature called Quick Cut to the video editor in Firefly that automatically assembles a first draft by trimming footage, arranging takes, and inserting B-roll transitions based on natural language prompts. Users can control pacing, aspect ratio, and apply the tool to entire projects or selected clips, while still refining transitions and edits manually to complete the final version. The update builds on Adobe's recent push into prompt-based and timeline-driven video editing, reinforcing its focus on faster turnaround times for creators and marketers.