TLDR Founders · STRATEGIES & TACTICS
WHO OWNS PRICING?
Summary from the TLDR Founders newsletter
Most SaaS companies have pricing spread across 3-4 different systems. Entitlements are hardcoded. Product catalogs live in multiple places. Launching a new tier takes six months. This piece lays out four pillars to fix it: unified catalog, decoupled entitlements, real-time metering, and a GTM control plane. Whether or not you buy the full framework, the diagnosis is right. If changing a price at your company takes an engineering sprint, something is very wrong.