THE FOR YOU PAGE IS KILLING SOCIAL

Summary from the TLDR newsletter

X is struggling with two incompatible goals: optimizing attention and time spent on the platform, and tight creator-follow linkage. So far, X has opted to chase KPIs like user time spent on the platform. This has resulted in creators unable to consistently reach their audience, consumers not hearing from creators they want to follow, and filter bubbles like Crypto Twitter. Either creators and users are tightly linked, or the platform algorithmically serves users an array of compelling content - you can't have both.