HOW TO BUILD A WAITLIST

Summary from the TLDR Founders newsletter

A waitlist is not a parking lot - it is a validation engine. Most founders treat waitlists as a collection of email addresses, but they are actually a tool for testing promises. You do not need a product to build one - you just need a clear, specific promise of an outcome. The goal is not to get ten thousand signups - it is to start twenty real conversations with people who feel the pain so acutely they are willing to wait for the cure.