ON FRIDAY DEPLOYS: SOMETIMES THAT PUPPY NEEDS MURDERING

Summary from the TLDR newsletter

Deploy freezes are a workaround, not a virtue. It's possible to evade the high-stakes peril of locks and freezes and terrifying recoveries by freezing merges and letting people work on other things, and also not freezing deploys unless your goal is to test deploy freezes. We often forget about the outages and instability we trigger with our inaction. Just run the deploy process as usual, but don't ship new code out.