TLDR Marketing · MISCELLANEOUS
GOOGLE'S AI USES SCHEMA?
Summary from the TLDR Marketing newsletter
Google Gemini may use structured data or hidden page content to ground AI search answers, but this has not been proven yet. Tests looked at 5 source pages and produced 101 content chunks. One sentence matched content from schema data and possibly hidden content, which raised questions about the true source. Clear proof of Gemini's scheme use requires pages where schema text and page text differ, so experts can see what it uses.