WHY 2026 COULD BE THE YEAR OF ANTI-AI MARKETING

Summary from the TLDR Marketing newsletter

Brands that can prove their content is human-made may gain an edge in 2026. As AI-generated media saturates every channel, consumer trust is showing cracks. Companies like iHeartMedia and Apple TV are already marketing “made by humans” as a premium feature. The shift creates opportunities for campaigns that emphasize transparency and creative authorship, especially as pushback against AI deepens in culture and public spaces.