TLDR Design · NEWS & TRENDS

FANS ARE SERIOUSLY OVERREACTING TO APPLE'S 'NEW' 3D LOGO

creativebloq.com2 min read

Summary from the TLDR Design newsletter

Apple's stacked, colorful logo for its Apple One subscription service has sparked criticism online, with some calling it ugly and childish. The playful design utilizes wooden block-like pieces to represent bundled services. Critics claim that Apple's design team lacks coherence. Defenders argue the colorful approach is a harmless departure from Apple's typically minimal aesthetic and echoes the company's retro rainbow logo.