FORM BRANDS STUDIO CREATES TEAM ENGLAND'S COMMONWEALTH GAMES IDENTITY

Summary from the TLDR Design newsletter

FORM Brands Studio has developed a new “Ready to win” identity for Team England's 2026 Commonwealth Games campaign, designed to express inclusive national pride and optimism while subtly referencing the St George's flag through modern visuals, textured design elements, and motivational storytelling that celebrate athletes' journeys and regional roots.