NEW AI-POWERED TOOLS TO MAKE IT EASIER TO CREATE AND SHARE ON TIKTOK

Summary from the TLDR Marketing newsletter

TikTok introduced new AI tools to make content creation faster and easier for creators. Smart Split automatically clips, captions, and reframes long videos into shorter clips ready for upload, while AI Outline generates video titles, hooks, and outlines based on prompts or trending topics. Both tools aim to simplify editing and planning so creators can focus on creativity, and all AI outputs undergo safety checks to meet Community Guidelines. TikTok also updated its Subscription revenue model, allowing creators to earn up to 90% of profit payouts if they meet engagement and posting requirements.