DISNEY+ LAUNCHING NEW NAVIGATION AND UX DESIGN

Summary from the TLDR Design newsletter

Disney+ is rolling out a major redesign featuring a new top navigation bar with dedicated tabs for Disney+, Hulu, and ESPN, as well as an algorithm-powered "For You" homepage that personalizes content recommendations. The overhaul includes visual updates, such as cinematic poster artwork, video carousels, and new badge tags, including "Season Finale" and "New Movie," to highlight timely content. These changes coincide with Hulu's global launch on Disney+ on October 8, as the company prepares for a fully unified app experience in the US in 2026.