TLDR Marketing · NEWS & TRENDS

AMERICANS HAVE MIXED FEELINGS ABOUT AI SUMMARIES IN SEARCH RESULTS

pewresearch.org3 min read

Summary from the TLDR Marketing newsletter

Pew Research found that a majority of US adults (65%) report coming across AI summaries in search results at least sometimes, and 45% say they see them extremely often or often. Americans are divided on their usefulness, as 20% say they are extremely or very useful, 52% say somewhat useful, and 28% say not useful. Only 6% say they trust the information a lot, while 53% have at least some trust in it.