RUSLAN ABASOV SAYS DESIGNING TYPEFACES IS LIKE “DANCING” WITH HIS ARM

Summary from the TLDR Design newsletter

Ruslan Abasov, a Lausanne-based type designer with roots in Istanbul, approaches typography as storytelling, drawing on his background in both Cyrillic and Latin scripts. His experimental typefaces—like “Mouris Display” created with a 90s computer mouse, “Daido Display” inspired by photographer Daido Moriyama, and “Escargot Display” blending Art Nouveau with machine-driven Bezier forms—reflect his playful, narrative-driven process, which treats type design much like filmmaking.