TLDR Marketing · STRATEGIES & TACTICS

USE ICONS FOR PRICING PAGE LINE ITEMS

linkedin.com1 min read

Summary from the TLDR Marketing newsletter

Using checkmarks or bullets on pricing pages makes features easier to skim, but too many icons can blend together. Dropbox improves readability by combining concise line items with hover boxes that explain vague or technical terms. This helps users quickly understand offerings without getting lost in jargon.