TLDR Founders · STRATEGIES & TACTICS

DON'T LET CULTURE DRIFT AS YOU SCALE

dearstage2.com4 min read

Summary from the TLDR Founders newsletter

Culture changes every time you hire someone new, but most founders only notice when it's already broken - usually around employee 20 when proximity to founders starts fading. The key isn't just defining values but turning them into visible behaviors - celebrate when someone lives them, call out when someone doesn't - because as the military says, doing something below standard and saying nothing sets a new standard. Culture drifts about every six months during rapid growth, so plan regular resets at off-sites where you reconnect on what values look like in practice.