CURIOSITY ISN'T JUST A PERSONALITY TRAIT. IT'S A DESIGNER'S BEST STRATEGIC TOOL

Summary from the TLDR Design newsletter

Design leaders identify curiosity as a strategic tool for breaking silos and building relationships, not just a personality trait. The "Benjamin Franklin Effect" illustrates how asking colleagues for expertise-based favors can create cognitive dissonance, thereby improving strained workplace relationships. Framing curious questions around business impact helps designers connect their work to outcomes and positions design as strategic rather than purely visual.