SUCCESSIVE PROTOTYPES BRIDGE THE GAP BETWEEN IDEA AND REALITY

Summary from the TLDR Design newsletter

Ideas cannot be adequately evaluated through mental visualization or persuasive arguments alone. They require physical prototypes to bridge the gap between concept and reality. Verbal descriptions fail to capture an idea's true potential, leading to decisions based on persuasiveness rather than substance. Prototypes provide concrete, testable manifestations that allow fair evaluation of ideas through direct experience rather than abstract debate.