TLDR Marketing · STRATEGIES & TACTICS
5 RECOMMENDATIONS FOR BUILDING A REDDIT STRATEGY
Summary from the TLDR Marketing newsletter
Create or co-manage a brand subreddit to control your presence, and identify 3-5 relevant subreddits by researching priority keywords. Engage authentically for the first few weeks, following the 80/20 rule for brand mentions. Build relationships with active members and participate daily, aiming to comment early in new threads. This will help increase trust and visibility in search and AI results.