FOLLOWING YOUTUBE, META ANNOUNCES CRACKDOWN ON ‘UNORIGINAL' FACEBOOK CONTENT

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Meta has announced a crackdown on unoriginal content on Facebook, targeting accounts that repeatedly repost others' videos, photos, or text without adding meaningful originality. The company has already removed 10 million impersonator profiles and penalized 500,000 accounts for spammy behavior, and says creators who abuse reposting will face monetization loss and reduced reach. This move follows similar efforts by YouTube and comes amid criticism over Meta's automated enforcement issues and the rise of low-quality AI-generated content.