DESIGN GUIDELINES FOR BETTER NOTIFICATIONS UX

Summary from the TLDR Design newsletter

Notifications often create disruption and fatigue due to their high frequency, but they can be improved by designing for different severity levels and starting with slow, steady delivery rates. Facebook's research showed that reducing notification frequency initially decreased traffic but ultimately improved user satisfaction and long-term engagement. Effective notification UX encompasses setting up notification modes, integrating frequency options into onboarding, and enabling users to snooze or pause notifications as needed.