TLDR Founders · STRATEGIES & TACTICS

AI, SEO, AND HOW TO SIMPLIFY YOUR CONTENT STRATEGY

hellooperator.substack.com5 min read

Summary from the TLDR Founders newsletter

Apple's Eddy Cue just testified that search volume dropped for the first time in 22 years because people are using ChatGPT instead. Google's stock crashed 7%, wiping out $100 billion. However, here's what everyone's missing: when people ask AI tools buying questions, they're asking the same high-intent queries that drive SEO. "What is the best CRM software?" works the same whether you type it into Google or ChatGPT. Instead of panicking about AI killing search, just answer the questions your sales calls reveal customers actually ask.