MARKETING IS BROKEN: WHY YOU'RE SO BUSY AND STILL NOT GETTING ANYTHING DONE

Summary from the TLDR Marketing newsletter

Marketing teams lose 7.5 hours each week to performative tasks and another 4.6 hours to poor communication. Over 55% say constant notifications disrupt their focus. To reclaim time, block at least 2 hours per day for deep work and replace status meetings with async updates. Although 86% use AI tools, only 5% feel fluent, missing a major opportunity. Use AI to handle briefs, meeting summaries, and internal updates. Create templates for repeatable tasks and shift focus to execution that is high-impact.