PRESENTING THE CHANGE YOU'VE MADE THROUGH YOUR DECISIONS AS A DESIGNER

Summary from the TLDR Design newsletter

Product designers often struggle to demonstrate impact when their work doesn't directly relate to revenue metrics, such as ROI or conversion rates. This article outlines alternative impact areas, including time savings, cost reduction, process simplification, and improved internal metrics that designers can measure and present to stakeholders. A technique from Leadership Ateliers involves mapping how design decisions create ripple effects across multiple departments, teams, and user personas simultaneously.