TLDR · BIG TECH & STARTUPS

WHATSAPP IS OFFICIALLY GETTING ADS

links.tldrnewsletter.com2 min read

Summary from the TLDR newsletter

WhatsApp will now show ads from businesses through its Stories-like status feature. Ads will be tailored to users using limited information, like location, language, and followed channels. Users can change their ad preferences from Meta's Accounts Center. WhatsApp will now also start showing promoted channels when users click on the Explore button and it is rolling out the ability to subscribe to channels to receive exclusive updates.