TLDR Marketing · MISCELLANEOUS

YOUTUBE OFFERS EXPANDED MONETIZATION AVENUES FOR EDUCATIONAL CONTENT

socialmediatoday.com2 min read

Summary from the TLDR Marketing newsletter

YouTube's Player for Education program allows creators to earn revenue when their educational content is embedded in school materials. Even though the videos run without ads, creators are paid based on watch time through licensing fees from educational partners. A new section in the YouTube Studio app lets creators track earnings from these placements.